Comments on: Would You Hire A Social Media Expert? http://blog.beacontechnologies.com/would-you-hire-a-social-media-expert/ Thu, 02 Feb 2012 16:33:42 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Sean Sheppard http://blog.beacontechnologies.com/would-you-hire-a-social-media-expert/comment-page-1/#comment-570 Sean Sheppard Mon, 04 Jan 2010 16:04:52 +0000 http://blog.beacontechnologies.com/?p=232#comment-570 Well said Lisa. Education in Social Media is critical to attracting talent in today's marketplace. Well said Lisa. Education in Social Media is critical to attracting talent in today’s marketplace.

]]> By: Jerry Pollio http://blog.beacontechnologies.com/would-you-hire-a-social-media-expert/comment-page-1/#comment-566 Jerry Pollio Thu, 31 Dec 2009 17:01:57 +0000 http://blog.beacontechnologies.com/?p=232#comment-566 Hi Lisa: Let;s move beyond what many already know...and share some success and challenges in the SMM world. Thanks Hi Lisa:

Let;s move beyond what many already know…and share some success and challenges in the SMM world.

Thanks

]]> By: Robin Horton http://blog.beacontechnologies.com/would-you-hire-a-social-media-expert/comment-page-1/#comment-564 Robin Horton Wed, 30 Dec 2009 17:42:35 +0000 http://blog.beacontechnologies.com/?p=232#comment-564 I think this is a great list. However, your #11 raises one important point: people need to understand that social media are tools, and employing tools without a strategy is useless. So an "expert" that can't think strategically isn't really going to be able to teach people the best way to use those tools. I think this is a great list. However, your #11 raises one important point: people need to understand that social media are tools, and employing tools without a strategy is useless. So an “expert” that can’t think strategically isn’t really going to be able to teach people the best way to use those tools.

]]> By: Rob Rowe http://blog.beacontechnologies.com/would-you-hire-a-social-media-expert/comment-page-1/#comment-559 Rob Rowe Sun, 27 Dec 2009 20:32:59 +0000 http://blog.beacontechnologies.com/?p=232#comment-559 Lisa, you have some great thoughts in this post. Companies today that don't adopt social media in their overall integrated marketing strategies will not be able to compete tomorrow. For companies that have heard the benefits of social media but have not embraced it, it is wise for them to hire a social media expert to provide an introduction to social media, to speak about the benefits, the commitment requited (time and personnel), their demographics and where they should focus their efforts and then to implement the selected strategies. Putting all this on an employee who is interested but is already working 60 hrs/week is not only unfair, but it is a recipe for failure. Hire an expert who can help you understand the marketing shift and who can implement targeted strategies to expand your reach, branding, awareness and sales. Lisa, you have some great thoughts in this post. Companies today that don’t adopt social media in their overall integrated marketing strategies will not be able to compete tomorrow. For companies that have heard the benefits of social media but have not embraced it, it is wise for them to hire a social media expert to provide an introduction to social media, to speak about the benefits, the commitment requited (time and personnel), their demographics and where they should focus their efforts and then to implement the selected strategies. Putting all this on an employee who is interested but is already working 60 hrs/week is not only unfair, but it is a recipe for failure. Hire an expert who can help you understand the marketing shift and who can implement targeted strategies to expand your reach, branding, awareness and sales.

]]> By: Online Sales Training http://blog.beacontechnologies.com/would-you-hire-a-social-media-expert/comment-page-1/#comment-548 Online Sales Training Thu, 24 Dec 2009 06:07:32 +0000 http://blog.beacontechnologies.com/?p=232#comment-548 problem with hiring outside social media experts to actually do the SM is that they are not experts in all industries... I doubt a hired SMM expert will be able to accurately post blogs and group responses about online sales training. But training businesses on how to do it themselves I can see being worth paying for. problem with hiring outside social media experts to actually do the SM is that they are not experts in all industries… I doubt a hired SMM expert will be able to accurately post blogs and group responses about online sales training. But training businesses on how to do it themselves I can see being worth paying for.

]]> By: Jim Vautier http://blog.beacontechnologies.com/would-you-hire-a-social-media-expert/comment-page-1/#comment-545 Jim Vautier Wed, 23 Dec 2009 19:29:21 +0000 http://blog.beacontechnologies.com/?p=232#comment-545 Lisa, This is an insightful and well thought out list. Nice work! Only thing I might add is to #7, Create your own Blog 9as well). Buzzz On! Jim Lisa,
This is an insightful and well thought out list. Nice work! Only thing I might add is to #7, Create your own Blog 9as well). Buzzz On!
Jim

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