So, you want a new website but are not sure how to get started. As nicely stated in Dr. Seuss’ whimsical book Oh, the Places You’ll Go!, “Don’t get stuck in the waiting place.”Beacon Technologies is here to help.“Somehow you’ll escape all that waiting and staying. You’ll find the bright places where Boom Bands are playing.”  Well maybe not Boom Bands necessarily, but first-time site visitors for sure.

Beacon does so many things well.One of them is consulting with our clients to help them define a website that is meaningful for their business; whether you want to capture leads or use eCommerce to sell products.Utilizing many years of experience and learning from previous mistakes, our team has a knack for asking the right questions.First, you must determine what the primary goals and purpose for your website are.Ask yourself, who is the target audience?  Maybe you have multiple audiences with different needs.What message do you want to communicate to your visitors?What should your website say about your business?Is it the same message for each audience type?What do you want your visitors to do or learn when they come to your site?These questions might seem obvious at first, but I challenge you to browse the Web and note just how many sites were designed and written from the company’s point-of-view versus the audience’s. Answer these questions “And will you succeed?Yes! You will, indeed.”

What’s next?What do you want the new site to look like?Do you have a color palette in mind?Do you have any print material that can be used for continuity on the website? Do you want your site to be interactive or more static?Look at other sites you like and select your favorite elements from each.Beacon will find a way to mesh all your ideas into a customized, unique design. “Oh, the Places You’ll Go!”

This is just a starting point.Together we will succeed.Take Dr. Seuss’ advice and “get on your way!” Contact Beacon Technologies today.

Once again, Beacon Technologies is proud to support the Greensboro Grasshoppers, our hometown minor league baseball team. We’re honored to be the Grasshoppers’ web developer and Google Analytics consultant. That’s why at NewBridge Bank Park this summer, you’ll find Beacon cheering from Grandstand Box #23 and on the JumboTron after every ‘Hopper homer during the “Beacon Blast” fireworks display.

Clients often tell us that after working with our software engineers, web marketing consultants, designers and developers, their web worries were going, going, gone — which got us thinking. If business owners hire us to increase their website’s ROI and we knock it out of the park every time, bringing new customers to the plate; our RBI (run batted in) must be through the roof.

So it’s in the spirit of good, clean fun that Beacon presents our personal “at bat song snippets” to get the crowd revved up. (We’re installing intercom speakers in our office now as you’re reading this.) Enjoy and Go Hoppers!

1.    Mark Dirks, CEO, “Thunderstruck” by AC/DC
2.    John Scaramuzzo, vice president, “Enter Sandman” by Metallica
3.    Tracy Dirks, director of web development, “Let’s Make It” by AC/DC
4.    Brad Henry, manager of web marketing services, “Head Like A Hole” by Nine Inch Nails
5.    Cherryl Gilmore, sr. project manager, “Don’t Stop Believing” by Journey
6.    Patrick Flanagan, sr. account executive, “Baba O’Riley (It’s Only Teenage Wasteland)” by The Who
7.    Gary Synan, sr. software developer, “Centerfield (Put Me In Coach)” by John Fogerty
8.    James Cooley, search marketing analyst, “Lord Leopard” by Caribou
9.    Louisa Nicholson, web designer, “Eye of the Tiger” by Survivor
10.    William Nichols, systems administrator, “Don’t Cha” by The Pussycat Dolls
11.    Wendy Honeycutt, graphic designer, “Firestarter” by the Prodigy
12.    John Wallwork, sr. systems engineer, “Flirt’n with Disaster” by Molly Hatchett
13.    Rhonda Bliss, SEM Consultant, “Bodies (Let the Bodies Hit the Floor)” by  Drowning Pool
14.    Annette Fowler, sr. project manager, “She’s a Lady” by Tom Jones
15.    Jeff Pickle, SEM Consultant, “Time To Play The Game” by Motörhead
16.    Justin Klingman, manager of web design & content management, “Walking on Sunshine” by Katrina & The Waves
17.    Dan Ma, sr. software developer, “Who Can It Be Now” by Men at Work
18.    Jessica Knight, account executive, “Hit Me With Your Best Shot” by Pat Benatar
19.    Wayne Van Zandt, sr. systems administrator, “Zip-A-Dee-Do-Dah” by James Baskett
20.    Mike Wood, sr. systems engineer, “Shook Me All Night Long” by AC/DC
21.    MaiLy Promislow, web designer, “We Are The Champions” by Queen

*Beacon is not responsible for any injuries caused while doing the wave at your desk. If your company could stand a few hits vs. strike outs, give us a call today.