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	<title>Beacon Technologies, Inc. Web Blog&#187; friedman</title>
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		<title>Color Me [My Business] Badd &#8211; or The Value of a Bad Review</title>
		<link>http://blog.beacontechnologies.com/the-value-of-bad-reviews/</link>
		<comments>http://blog.beacontechnologies.com/the-value-of-bad-reviews/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 16:33:11 +0000</pubDate>
		<dc:creator>Eric Westerman</dc:creator>
				<category><![CDATA[Managing Web Content]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[bad reviews]]></category>
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		<category><![CDATA[friedman]]></category>
		<category><![CDATA[jetblue]]></category>
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		<description><![CDATA[Have you searched for you company in Twitter yet?  You may find what your customers are saying about you to be very interesting and/or surprising.  Good reviews offer free online advertising, and bad reviews may be even more valuable!  If the latter part of that statement seems odd to you, read on...]]></description>
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