Building Killer Keyword Campaigns

When building out your keyword lists, it’s best to think of keywords as questions. Does your product or service answer a given question or provide more information about it on your landing page? If the answer is no, then that keyword should not be utilized in your campaign. Once an extensive [...]

I saw this on the PRSA (Public Relations Society of America) blog this morning and liked the tips from Colonel Rudy Burwell, communications guru – and am glad to see that web marketing tools are really making an impact in every industry as we slowly learn what works and doesn’t work. Industries are achieving the [...]

What is advanced visual data analysis?
Do you want to spot the Outliers and reveal trends? Heat maps allow us to add a whole new dimension to our analytics by showing information that would otherwise be hard to see by using traditional charts and graphs. A heat map is a graphical representation of data where the [...]

I loved this  GREAT post today on Mashable so much that I decided to share it here. Now I’m not usually this lazy about posting but I couldn’t have said it better. Here’s a great explanation as to why companies may want to get on the social media stick now instead of “waiting to see [...]

In November, Denise Wakeman, (http://www.biztipsblog.com/) a wizard at all things social media – (follow her, no really – do it) did a 10 question social media use survey that grew out of  the success of  the Future of Social Media webinar she held in October. The most asked questions were regarding how to use social [...]