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Jeff Pickle

Shopping Feed Optimization

  Through Google Partners, Google is gearing up for the holidays by promoting their biggest money maker – Google Adwords. With Google Shopping Campaigns, Google is in a very good position to come to the forefront of online shopping. In fact, Google’s Eric Schmidt very recently stated that: “Really, our biggest search competitor is Amazon” [...] read more »

Jennifer Calogero

Radio Buttons vs Checkboxes

Sometimes when designing forms there’s some confusion as to when to use radio buttons and when to use checkboxes, but actually the rules are quite simple. Radio buttons are used for two or more choices that are mutually exclusive. This means that only one can be selected at a time. The term “radio button” comes [...] read more »

Mike Ratcliffe

Who deleted my files?

When important files and folders turn up missing, in addition to restoring the data, typically users want to know what happened to them.  Very often files and folder can be found in a surrounding folders due to an accidental drag and drop however in other cases someone actually deleted their files and folders. When this [...] read more »

Jennifer Calogero

Hagan Davis Site Redesign Launch

We have recently launched a brand new WordPress site for Greensboro based attorneys Hagan Davis Mangum Barrett & Langley PLLC. Their new site features brand new imagery and a strong emphasis on the biographies of all the partners within the firm. The blog was a key piece of their new site with featured content being contributed [...] read more »

Mike Ratcliffe

Creating Self-Signed/Internal CA Certificates for Exchange 2007/2010

As an MSP who implements and administers Microsoft Exchange environments for an abundance of clients, I find myself doing certificate related tasks quiet often.  In most cases Exchange certificates are handled via a third-party certificate authorities however I recently had the need to generate a self-signed/internal CA Exchange certificate and figured I would write a [...] read more »

Gus Kroustalis

Google Site Search Configuration

What’s The Deal With These Keywords? While working through Google Analytics tasks for a client, a new problem was unearthed. The client’s Organic Search Traffic report was showing quite a bit of traffic from generic, one-word search terms. It seemed improbable that the client was ranking so high in organic search for those words. A quick [...] read more »

Mark Dirks

RETAILERS: How will your online marketing impact in-store sales this holiday shopping season?

Install GAFUSIONTM and you’ll know.  It’s very simple and affordable to setup with absolutely no long-term obligation.  No fees until you see the results after the holidays.  But it’s extremely important to install it soon. Before we know it, digital marketing campaigns for the holiday season will be in full swing. Of course they will [...] read more »

Ashley Agee

Top 6 SEO Tools I Use on a Regular Basis

  Every SEO person has their own set of tools they use to help improve their sites and monitor what’s happening with their sites. Here’s a list of my favorite SEO Tools that I use on a monthly basis.   Moz Pro I like using Moz Pro because it offers so much information in [...] read more »

Beacon Events

Beacon’s Newest Clients Shine at the 2014 Cascade Server User Conference

  Beacon Technologies has been attending the 2014 Cascade Server User Conference in Atlanta, GA for the past two days. The event has been fantastic with plenty of wonderful sessions, speakers and contest throughout the event. We have loved meeting the great organizers of the event and all the Universities and organizations represented at the [...] read more »

Beacon News

GAFUSION™ for Higher Education

“Finally!  Colleges and Universities can now tie student applications and enrollment data back to online activity with Beacon’s GAFUSION™.  Watch our short 4 minute video to learn how to centralize all this information under Google Analytics to better support your marketing strategy.” Want more information about GAFUSION™ for Higher Education? GAFUSION™ for .EDU Getting Started [...] read more »